Eyetide Media Enables March Madness Fans To Follow Action Through Multi-Team Interactive Screensaver

SAN FRANCISCO, March 14, 2001 (PRIMEZONE) — Men’s college
basketball fans can track the nation’s leading teams through
full-screen, action photos displayed on their desktop and updated
automatically after each game. Eyetide Media, Inc., developer of
the next-generation screensaver network(tm), has added Stanford,
UNC and Michigan State game photos to the Eyetide Viewer(tm), an
interactive screensaver that’s free, quick to download and easy to
use.

In addition to delivering high-quality, full-screen action
photos, Eyetide’s screensaver encourages users to explore images in
depth. Within the Viewer, fans can interact with each image by
using a mouse-activated toolbar to jump directly online to related
information including game summaries, team Websites and the latest
merchandise. Also, there’s no need to update this screensaver
because it delivers new content automatically, through an
unobtrusive, background download process.

“The Viewer is an excellent platform for displaying the action
photos taken during each game,” said Mark Eby, FANSonly Director of
Business Development. (FANSonly produces the official sites for
numerous collegiate athletic programs including UNC and Michigan
State.) “Also, with this product, we’re providing fans with a
convenient way to stay connected to their favorite team, whether
they’re at work or at home.”

Additional college sports Collections found in the Viewer
include Missouri basketball, and football programs from the
University of Oklahoma, Florida State, Notre Dame, Ohio State, UCLA
and Clemson University. Professional sports Collections include the
Miami Dolphins and the Denver Broncos. Other related Collections
include Adventure Sports and Classic Baseball.

For those fans who want even more than sports, the Viewer offers
a full list of Collections ranging from recent Sony movies like
“Charlie’s Angels” and “Snatch,” to professional photography of
exotic travel and wild animals. All of Eyetide’s Collections
consist of high-quality imagery and more than one Collection can be
selected at a time.

About Eyetide Media, Inc.

Eyetide Media, Inc. is creating a software platform that
revolutionizes the way media assets are distributed and viewed via
the Internet. Eyetide’s next-generation screensaver network turns
the idle computer screen into a new media channel, allowing
partners to broadcast rich interactive content directly to user
desktops everyday.

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CONTACT: Eyetide Media, Inc., San Francisco
         Jake Brooks
         (415) 615-9980 x205
         jake@eyetide.com